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Showing posts with the label wordsmatter

Let's be (strategically) careful out there!

I have a greater tolerance for change and risk than many of my colleagues. I'm often the among the first to try a new app or adopt a new strategy. Yet, even I tend to defer to the tried and true in communications.  But perhaps taking safe risks in nonprofit communications is about finding that balance between trying something new and ensuring it aligns with your organization's mission and values. In the world of nonprofit organizations, communication is key. It's how we engage with donors, volunteers, beneficiaries, and the community at large. However, in an era where standing out is increasingly challenging, it's important to explore innovative communication strategies that can set your nonprofit apart. In this blog post, we'll delve into the concept of taking safe risks in nonprofit communications and explore how to do it effectively. 1. Embrace a Culture of Innovation Before you can start taking safe risks in your communication strategies, it's essential to ...

Language matters.

In my personal and professional life, I work with intention to be inclusive in my language. If I fail, I take correction. I advocate for institutions/organizations that I work with to do so as well. Everyone needs to feel that our public institutions, our systems, our “we” represents all of us.  Barbara Organizations by Design 1/22/2021 Update I've come back to add this piece: The occupant of the physical White House has changed — and of the digital one. Here’s one way whitehouse.gov has been revamped since the Biden administration took over: Pronouns The contact form on the website has sections for a person’s first and last name, email address, phone number and an optional category to include pronouns. Options include “she/her,” “he/him,” “they/them,” “other” and “prefer not to share.” Read more